Legal

Terms of Service

Last updated September 6, 2026

These Terms explain what you get with Pronto Plus, what we expect from the practices that use it, and how responsibility is shared when the Service reads from your systems and sends messages on your authorization. They are written in plain language on purpose — the sections below are the whole agreement, not a summary.

Please read them together with our Privacy Policy, which explains how practice and patient information is handled.

1.Agreement and eligibility

These Terms of Service (the “Terms”) are a contract between Pronto Plus LLC (“Pronto Plus”, “we”, “us”) and the practice or business on whose behalf you use the Service (“you”, the “Practice”). By creating an account, clicking to accept, or using the Service you agree to these Terms and to our Privacy Policy, which is part of them.

The Service is offered to businesses only — orthodontic and specialized dental practices and the people who work for them. You confirm that you are at least 18, that you are authorized to bind the Practice to these Terms, and that you will only use the Service for the Practice’s internal business purposes. If you and Pronto Plus have signed a separate written agreement (for example a pilot or enterprise agreement), that agreement controls where it conflicts with these Terms.

To confirmThe registered address of Pronto Plus LLC is to be inserted here before these Terms are relied on by customers. The governing province is addressed in the Governing law section below.

2.What the Service is — and is not

Pronto Plus provides (a) a Business IQ report and dashboard that reads from systems the Practice already uses and presents cash flow, collections, production, patient flow, marketing and schedule metrics in plain language, and (b) a curated library of named office automations that the Practice can run manually or switch to Automate.

The Service is not a practice-management system, an accounting system, a patient CRM or a system of record. Your connected systems remain the authoritative source of every figure. The Service is not a substitute for, and does not provide, professional accounting, legal, tax, insurance-billing or clinical advice. Insights and recommendations are generated from your data and should be verified before you rely on them for a significant decision.

3.Accounts, roles and security

  • Each person who uses the Service must have their own account. Sharing credentials is not permitted.
  • You are responsible for the people you invite, the roles you assign them (Owner, Office Manager, Front Desk, Pronto Ops) and everything done under your Practice’s accounts.
  • Keep credentials confidential and tell us promptly at the contact below if you suspect unauthorized access.
  • You must provide accurate account and practice information and keep it current.

4.Plans, fees and billing

The Service is offered in the plans described on our pricing page — currently Free, Business IQ and Pronto Plus — at a flat monthly fee per practice location. There are no usage meters or per-message charges; messaging and model costs are included in the subscription, subject to the fair-use limits described in the plan.

  • Paid plans are billed monthly in advance and renew automatically until cancelled. Fees are in Canadian dollars unless your invoice says otherwise, and exclude applicable taxes, which you are responsible for.
  • You may cancel at any time; cancellation takes effect at the end of the current billing period and fees already paid are non-refundable except where the law requires otherwise.
  • We may change plan prices or features with at least 30 days’ notice. Changes take effect at your next renewal after the notice period.
  • If a payment fails we will notify you and may suspend paid features until the balance is settled.
  • The Free plan and the sandbox demo are provided as-is and may be changed or withdrawn at any time.

5.Your responsibilities when connecting systems and running automations

The Service works by reading from systems you connect and by taking actions you authorize. You are responsible for making sure both are lawful and appropriate for your Practice. In particular you agree that:

  • You have the right to connect each system and to allow us to read the data it contains, and your agreements with those providers permit it.
  • You are the custodian of your patients’ personal health information and will comply with the privacy and health-information laws that apply to you (for example PIPEDA, PHIPA, HIA or PIPA), including obtaining any consents required before enabling an automation that contacts patients.
  • Every text message, call or email sent through the Service is sent by the Practice, on the Practice’s behalf, using the Practice’s standing authorization. You are the sender for the purposes of Canada’s Anti-Spam Legislation (CASL), the CRTC’s Unsolicited Telecommunications Rules and any equivalent law where your patients are located, and you are responsible for having the necessary consent, honouring unsubscribe and do-not-call requests, and using message content that complies with those laws.
  • You will review the results and exceptions the Service reports to you and act on anything that needs human judgment.
  • You will not use the Service to collect debts in a manner that violates applicable consumer-protection or collection-agency laws, or to send any message that is misleading, harassing or unlawful.

6.Acceptable use

You will not, and will not allow anyone else to:

  • Use the Service for anything other than the Practice’s internal business operations, or resell or offer it to third parties.
  • Upload or connect data you do not have the right to use, or use the Service to process information about people who are not patients or staff of the Practice.
  • Attempt to access another practice’s data, probe or circumvent security controls, or interfere with the Service’s operation.
  • Reverse engineer, copy or create derivative works of the Service, or use automated means to extract its content other than through features we provide.
  • Use the Service in violation of any law, or to send messages that would violate CASL, telecommunications rules or health-privacy law.

7.How automations work and what you are authorizing

  • Manual means an automation only runs when someone in the Practice launches it with an explicit click. Automate means you have given a standing authorization for that named automation to run on its trigger, within the configuration you completed during setup. Each configuration is versioned and recorded in the audit trail.
  • Every automation step has a deterministic fallback. Anything the workflow cannot resolve is placed in your exception queue with context rather than acted on.
  • You can pause every automation instantly with the kill switch, turn any automation back to Manual or Off, and disconnect any system at any time.
  • Automations depend on data supplied by your connected systems and on third-party messaging networks. We do not guarantee that any particular message will be delivered, that any balance will be collected, or that any appointment will be booked. Illustrative recovery rates on our website are examples, not commitments.

8.Third-party systems and connectors

The Service integrates with third-party systems such as QuickBooks Online, practice-management systems (through read-only bridges), DentalXChange, Google, Meta, Twilio and Resend. Those services are provided by their owners under their own terms and privacy policies, which you are responsible for accepting. We are not responsible for the availability, accuracy or conduct of third-party services, and a change to a third-party service may affect or remove a feature of the Service. Where a connector requires the provider’s approval before it can be enabled for your Practice, we will tell you and the feature will remain unavailable until approval is granted.

9.Your data, our software

  • You own your data. As between you and Pronto Plus, the Practice owns all data it connects to or enters into the Service, including patient information. You grant us a limited licence to host, process, transmit and display that data solely to provide and support the Service and as permitted by the Privacy Policy.
  • We own the Service. Pronto Plus LLC and its licensors own all rights in the software, reports templates, automation designs, documentation and branding. We grant you a non-exclusive, non-transferable right to use the Service during your subscription in accordance with these Terms.
  • Aggregated data. We may use data that has been aggregated or de-identified so that it does not identify the Practice or any individual to operate, analyse and improve the Service and to publish general benchmarks.
  • Feedback. If you send us suggestions we may use them without obligation to you.

10.Confidentiality

Each of us will protect the other’s confidential information with at least reasonable care, use it only to perform under these Terms, and disclose it only to people and service providers who need it and are bound by comparable obligations, or when required by law after giving notice where permitted. Your data is your confidential information; the non-public parts of the Service and our pricing are ours.

11.Availability, support and pilot features

We work to keep the Service available and will give reasonable notice of planned maintenance. Support is provided by email during business hours for paid plans. Features labelled pilot, beta, preview or sandbox are provided for evaluation, may be incomplete or change without notice, and are excluded from any service commitments. During the pilot period new accounts are onboarded by the Pronto Plus team and may be attached to a shared sandbox practice until the Practice’s own connections are set up.

12.Disclaimers

The Service is provided “as is” and “as available”. To the fullest extent permitted by law we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose and non-infringement, and any warranty that the Service will be uninterrupted, error-free or that figures derived from your connected systems are complete or accurate. Some jurisdictions do not allow certain disclaimers; in those places the exclusions apply to the extent permitted.

13.Limitation of liability

To the fullest extent permitted by law, neither party will be liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, goodwill or data, arising out of these Terms or the Service, however caused. Our total liability for all claims in any twelve-month period will not exceed the fees you paid to us for the Service in the twelve months before the event giving rise to the claim (or CAD $100 if you are on the Free plan).

These limits do not apply to a party’s breach of its confidentiality obligations, to your payment obligations, to either party’s indemnity obligations, or to liability that cannot be limited by law.

14.Indemnity

You will defend and indemnify Pronto Plus against third-party claims, fines and penalties arising from your breach of the responsibilities in sections 5 and 6 — in particular messages sent without the consent the law requires, data connected without authority, or use of the Service in violation of health-privacy law. We will defend and indemnify you against third-party claims that the Service, as provided by us, infringes a Canadian or United States patent, copyright or trademark, provided you notify us promptly and let us control the defence.

15.Term, suspension and termination

  • These Terms apply from the moment you first use the Service and continue until your account is closed.
  • You may close your account at any time from Settings or by contacting us. We may suspend or terminate access immediately if you materially breach these Terms, if required by law, or if continued access would create a security or legal risk, and otherwise on 30 days’ notice.
  • On termination we will stop reading from your connected systems, pause all automations, and, on request within 30 days, provide an export of your practice data in a common machine-readable format. We will then delete or de-identify your data as described in the Privacy Policy.
  • Sections that by their nature should survive — including payment, ownership, confidentiality, disclaimers, limitation of liability, indemnity and governing law — survive termination.

16.Governing law and disputes

These Terms are governed by the laws of the governing province identified below and the federal laws of Canada that apply there, without regard to conflict-of-laws rules. The courts of that province have exclusive jurisdiction over any dispute, and each party attorns to them. Before starting a proceeding, each party agrees to raise the dispute in writing and to negotiate in good faith for at least 30 days.

To confirmGoverning province and venue are to be confirmed. Until inserted, this section should be treated as a placeholder for the Practice’s review.

17.Changes to these Terms

We may update these Terms from time to time. For material changes we will give at least 30 days’ notice by email or in the application. Changes take effect on the date stated in the notice; if you do not agree, you may cancel before then. Continued use after the effective date means you accept the updated Terms.

18.General

  • These Terms, the Privacy Policy and any signed agreement between us are the entire agreement about the Service and replace prior discussions.
  • Neither party may assign these Terms without the other’s consent, except to a successor in a merger, acquisition or sale of substantially all assets, with notice.
  • Neither party is liable for delay or failure caused by events beyond its reasonable control, other than payment obligations.
  • If any provision is unenforceable it will be modified to the minimum extent necessary and the rest remains in effect. A waiver must be in writing. Nothing in these Terms creates a partnership, agency or employment relationship.
  • Notices to you will be sent to the email on your account. Notices to us should be sent to the contact below.

19.Contact us

Questions about these Terms, billing or your account should be directed to Pronto Plus LLC using the contact details below.

To confirmLegal-notices email address and mailing address are to be inserted here. Until then, use the contact channel provided during your onboarding.

Questions about this document? Contact us using the details in the contact section above. You can also read our Privacy Policy.